Limited seats available for Dallas workshop!
What if you could master both sides of the profit equation?
Morné Smit (Jack Daly's successor) will show you how to STOP traditional selling and START building trust.
Then Ed Howie (Fortune 500 retention expert) reveals how to turn those relationships into your biggest profit engine.
Dallas, TX
8:30 AM - 3:30 PM CST
Aug 8th, 2025
In Person Full Day Workshop
This workshop is ideal for business owners, sales leaders, and entrepreneurs eager to transform their sales approach and master customer retention strategies.
Owners seeking to turn $10 transactions into $13,000 lifetime relationships will discover actionable insights to maximize customer lifetime value and reduce churn.
Sales leaders tired of pushy tactics will learn the trust-building methodology that turns prospects into eager buyers without pressure or desperation.
Entrepreneurs ready to scale profitably will master both acquisition AND retention - the complete profit equation that separates thriving businesses from struggling ones.
Master both systems through hands-on practice, real business scenarios, role-playing with real-time coaching, and personalized action plans.
Transform one-time customers into lifetime profit engines worth 5x more through the proven WOOO framework (Orchestrate, Operationalize, Optimize).
A 5% increase in retention can boost profits by 25-95%. Learn to calculate and optimize true customer lifetime value for measurable revenue growth.
Connect with like-minded business leaders implementing the same trust-building and retention strategies in their organizations.
Learn from two industry legends: Morné Smit (Vistage #1-rated speaker) who scaled a company from $18M to $180M, and Ed Howie (30+ years with Fortune 500 giants).
Learn from successful case studies that illustrate effective retention tactics.
Your Complete Transformation Timeline
8:00 AM - 8:15 AM: Stream In
Arrival, registration, and networking
8:15 AM - 8:30 AM: Welcome
Set expectations and prepare for your transformation
8:30 AM - 10:00 AM: STOP SELLING with Morné
Master the Trust-Building Sales System
01
PART
10:00 AM - 10:15 AM: Break
Process your breakthroughs and prepare for the next session
10:15 AM - 11:45 AM: START RETAINING with Ed
Build Your Lifetime Value Engine
11:45 AM - 12:00 PM: Connect the Dots (with Morné & Ed)
Integration session showing how both systems work together
02
PART
12:00 PM - 12:45 PM: Lunch
Network with fellow attendees and digest your morning insights
12:45 PM - 1:45 PM: Retention Exercise/Workshop (with Ed)
Hands-On Implementation
1:45 PM - 2:45 PM: Role Practicing (with Morné)
Master the New Sales Approach
03
PART
2:45 PM - 3:15 PM: Do This Now, Do This Next (with Morné & Ed)
Your Implementation Roadmap
Final Outcome: Complete business model transformation with clear next steps
Your Two Profit Accelerators
The Retention Architect
The Sales Transformer
"Ed delivered exactly what our leadership team needed: clarity, challenge, and connection. This was one of the best workshops they've ever attended."
"This is a must attend workshop. Morné is an entertaining and dynamic individ-ual who unclutters how to build a sales team"
"It's not every day that you meet the perfect individual to take forward your life's work. Morné is the one."
"The team all feel more empowered, nearly immediately after one workshop"
"Ed's presentation was one of the best I've seen in over 20 years in the mortgage industry."
David Clark
For personalized attention
Save up to $120 per seat with group bookings
Are already implementing retention strategies
Next opportunity is 2026
Personal Strategy Call with
Serve Others Well strategist
($495 value)
30-minute consultation to apply WOOO to your specific business
1
Morné's Emerse Academy Mini Course
($495 value)
Exclusive access to advanced sales training system
Everything You Get
When You Join Morné & Ed on July 18th
$1500
Workshop Only
Exclusive Bonuses
$990
Secure your seats at early-bird pricing while it lasts!
1-3 seats: $685 | 4-7 seats: $625 | 8+ seats: $565
* Early Bird's Rate
Full Package*
$685
Total Value: $2,490
Find quick answers to your questions and ease your decision to join our workshop.
What if I can't make it to Dallas?
See you in Chicago, IL: Sept 12, 2025
This is the only workshop that combines both sales mastery AND retention expertise from two industry legends in one intensive day.
How do I get the group discount?
Simply register multiple seats at once. The discount is automatically applied based on the number of seats you purchase.